Communication And Public Relation

Communication And Public Relation Intensive Study

Golden Flower Hotel Bandung  | 28 – 30 Januari 2014 | Rp. 6.800.000, –




What to expect

This extended training format covers a range of different Public Relation and communication skills. It is designed to develop fully rounded communications professionals.


Learning outcomes

After this course you will be able to:

  • Understand how the media are organised, and how journalists think and wor
  • Engage confidently and effectively with journalists
  • Plan a communication campaign using practical tools
  • Apply and adapt 10 universal platforms for creative Public Relation
  • Prepare venues, resources, materials and spokespeople for a press conference
  • Navigate and manage interpersonal dynamics in important encounters
  • Develop enhanced Public Relation writing skills to amplify the impact of everything that you write
  • Write powerful and newsworthy press releases quickly and instinctively
  • Adapt and develop texts for the different needs of readers on the Web
  • Create an internal communication strategy for your organisation


Who should attend

This is an intermediate-level course designed for learners with existing knowledge and several years of experience in communications or Public Relation. This course is recommended for communications and Public Relation specialists seeking a comprehensive skill boost in a wide spectrum of professional competencies as part of their continuing professional development.

 

Outline

This course covers the following modules:

  • Essential media relations
  • Creativity in Public Relation
  • Press conference management
  • Directing strategic events
  • Protocol, etiquette and hosting
  • Writing for the media
  • Press release writing
  • Writing for the Web
  • Internal communication
  • Advanced communications and Public Relation management



Training Methode

  • Presentation
  • Discussion
  • Case Study
  • Evaluation


Facilit
y

  • Training Kit
  • Handout
  • Certificate
  • Lunch + 2 X Coffee Break
  • Souvenir


Time And Place

  • 28 – 30 Januari 2014
  • Golden Flower Hotel Bandung


Training Fee

  • Rp. 6.800.000, – / peserta / non recidential
  • (Training Public Relation Bisa running minimal 6 orang peserta)

 

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