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CSR COMMUNICATION AND SOCIAL BRANDING BUILDING

CSR COMMUNICATION AND SOCIAL BRANDING BUILDING

Jakarta | 22 – 23 Oktober 2018 | Rp. 3.950.000/ peserta 
Jakarta | 19 – 20 November 2018 | Rp. 3.950.000/ peserta 
Jakarta | 17 – 18 Desember 2018 | Rp. 3.950.000/ peserta 

 

 

PENDAHULUAN

Nilai sebuah brand bukan hanya dari visual (logo) dan baris kata, tetapi juga respon emosional kolektif tentang pencitraan dan pengalaman. Jika brand, umumnya dibangun perusahaan dengan pemasaran tradisional, social branding justru dibangun oleh pemasaran sosial dan dibentuk oleh konsumen itu sendiri.



MATERI TRAINING CSR COMMUNICATION AND SOCIAL BRANDING BUILDING

  1. Corporate Branding
  2. Brand Planning
  3. Corporate Identity and reputation,
  4. Social Brand
  5. Stakeholder Mapping
  6. Communication to Stakeholder Relevant
  7. CSR Communication as Social Branding
  8. Cyber Branding
  9. Tools and techniques of Social Branding.

 

OBJEKTIF TRAINING

  • Memberikan mindset dan pemahaman tentang social brand.
  • Peserta mampu mengimplementasikan dan membangun social brand  perusahaan.

 

SIAPA SEBAIKNYA MENGIKUTI TRAINING INI?

  • Public Relations/Humas
  • Brand Executive
  • Praktisi CSR

 

METODE TRAINING

  • Presentasi
  • Case Study
  • Diskusi
  •  Dialog Informal

 

INSTRUCTO

Ujang Rusdianto,S.I.Kom, M.IKom. and Team

 

VENUE

Jakarta (Amos Cozy, Amaroossa Residence, Haris Tebet, Gd Muamalat Institute, Setiabudi Building 2, Gd Estubizi Bussiness Center, Ibis Manggadua, Little Amaroossa Residence, Cosmo Amaroossa, Zodiak MT. Haryono, Grand Tjokro)

 

TRAINING DURATION

2 days

 

TRAINING TIME

  1. 22 Oct 2018-23 Oct 2018
  2. 19 Nov 2018-20 Nov 2018
  3. 17 Dec 2018-18 Dec 2018

 

INVESTMENT/ PERSON

  1. 3.950.000/person (full fare) or
  2. 3.750.000/person (early bird, payment 1 week before training) or
  3. 3.500.000/person (if there are 3 persons or more from the same company)

 

FACILITIES FOR PARTICIPANTS

  1. Training Module
  2. Flash Disk contains training material
  3. Certificate
  4. Stationeries: NoteBook and Ballpoint
  5. T-Shirt
  6. Backpack
  7. Training Photo
  8. Training room with full AC facilities and multimedia
  9. Lunch and twice coffeebreak everyday of training
  10. Qualified instructor
  11. Transportation for participants from hotel of participants to/from hotel of training (if minimal number of participants from one company is 4 persons)

 

Formulir Permintaaan Informasi Lanjutan / Pra-Pendaftaran Public Training
  1. INFORMATION OPTIONS
  2. (required)
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  4. PERSONAL DATA
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  8. (valid email required)
  9. (required)
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  11. PRE REGISTRATION DATA (Tidak Mengikat)
  12. (required)
  13. MESSAGE FOR TRAINING PROVIDER
 

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