By October 25, 2013 0 Comments Read More →

SURVEI PASAR DAN RISET PERILAKU KONSUMEN

SURVEI PASAR DAN RISET PERILAKU KONSUMEN
Jentra Dagen Hotel,  Yogyakarta | 27 – 29 November 2013 | IDR 5.800.000

Jadwal 2014

Jentra Dagen Hotel,  Yogyakarta | 06 – 08 January 2014 | IDR 6.000.000
Jentra Dagen Hotel,  Yogyakarta | 14 – 16 April 2014 | IDR 6.000.000
Jentra Dagen Hotel,  Yogyakarta | 27 – 29 August 2014 | IDR 6.000.000
Jentra Dagen Hotel,  Yogyakarta | 22 – 24 December 2014 | IDR 6.000.000

 

DESCRIPTION

Pelatihan ini untuk membekali para peserta agar dapat melakukan survei terhadap perkembangan dinamika pasar serta perubahan perilaku konsumen, agar produk dan merek perusahaan tetap menguasai pasar.

 

OBJECTIVE

Materi ini untuk membekali para staf pemasaran dapat mendisain dan melakukan kegiatan survei secara praktis agar dapat memonitor perubahan pasar dan perilaku konsumen.

 

WHO SHOULD ATTEND

Para staf pada bagian pemasaran atau litbang perusahaan.

 

SUMMARY OUTLINE

  1. Peran Riset Pemasaran dalam Menghadapi Persaingan
  2. Mengetahui Perilaku dan Persepsi Konsumen
  3. Membuat Disain Riset Pemasaran yang Praktis dan Tepat Sasaran
  4. Praktek Focus Group Discussion
  5. Praktek Membuat Kuesioner dan Melakukan Survei
  6. Pengambilan Sampel (Sampling)
  7. Analisis Data lewat Grafik dan Tabel (dengan Bantuan Komputer)
  8. Analisis Data lewat Statistik (dengan Bantuan Komputer)
  9. Mengambil Simpulan untuk Mendukung Pengambilan Keputusan

 

COURSE METHOD

  1.  Presentation
  2. Discuss
  3. Case Study
  4. Evaluation
  5. Simulation

 

COURSE SPEAKER

Dr. Singgih, MM

As a trainer in training employees on a variety of companies (such as Pertamina, Chevron, Peruri, Medco) in the field of marketing research, customer satisfaction, customer relationship management, independence to meet the purnabakti, analysis of financial statements, logistics management etc.

 

TIME & VENUE

  • Hotel Jentra  Jl. Dagen 85 Malioboro Yogyakarta
  • 25-27 September 2013
  • 27-29 November 2013
  • 6-8 January 2014
  • 14-16 April 2014
  • 27-29 August 2014
  • 22-24 December 2014
  • 3 days

 

COURSE FEE

  • IDR 5.800.000,- Per Participant non residential >>> 2013
  • IDR 6.000.000,- Per Participant non residential >>> 2014

 

FACILITY

  1.  Module / Handout
  2. Certificate
  3. Souvenir
  4. Training Kit
Formulir Permintaaan Informasi Lanjutan / Pra-Pendaftaran Public Training
  1. INFORMATION OPTIONS
  2. (required)
  3. (required)
  4. PERSONAL DATA
  5. (required)
  6. (required)
  7. (required)
  8. (valid email required)
  9. (required)
  10. (required)
  11. PRE REGISTRATION DATA (Tidak Mengikat)
  12. (required)
  13. MESSAGE FOR TRAINING PROVIDER
 

cforms contact form by delicious:days

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • TwitThis
  • Facebook
  • LinkedIn
  • Google Bookmarks
  • Y!GG
  • Digg
  • del.icio.us
  • StumbleUpon
  • Reddit
  • MySpace
  • Technorati
  • YahooMyWeb
  • YahooBuzz

About the Author:

http://www.twitter.com/avisdjamal

Post a Comment

Switch to our mobile site