marketing

Marketing Research For Manager: Sebagai Acuan dalam Pengambilan Keputusan Strategis

Marketing Research For Manager: Sebagai Acuan dalam Pengambilan Keputusan Strategis Hotel/Office Building Jakarta | 10-11  Agustus 2009 | Rp. 2.000.000,-   Addy Dassler (Founding Father of Addidas Group) pernah meramalkan bahwa pada abad 21 adalah masa dimana perusahaan akan cenderung semakin bertambah ramping dari sisi operasionalnya. Globalisasi ekonomi yang belum tuntas akibat krisis ekonomi dunia …

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MANAGING THE CONVERSATION: Pendekatan komunikasi pemasaran yang low budget high impact

MANAGING THE CONVERSATION:  Pendekatan komunikasi pemasaran yang low budget high impact Why, What and How to do Horizontal Promotion: The Fall of Promotion, The Rise of Conversation Hotel Four Seasons, Kuningan Jakarta  | 13.30 – 21.30 WIB | Jakarta, 30 Juli 2009 | Rp 750.000,-   Tahun 2007 lalu, riset yang dilakukan Nielsen mengungkapkan bahwa …

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HOW TO BUILD YOUR PERSONAL BRAND: Brand vs. Character in Political Marketing

HOW TO BUILD YOUR PERSONAL BRAND: Brand vs. Character in Political Marketing Four Seasons Hotel Kuningan Jakarta | 25 Juni 2009 | Rp. 750.000,- After Lunch and Dinner Seminar – 13.30 – 21.30 WIB     Dalam brand management, perusahaan mengelola brand-nya untuk membentuk suatu brand equity yang kuat yang diindikasikan dengan semakin tingginya preferensi, kepuasan, …

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Planning and Developing New Products

Planning and Developing New Products Acacia Hotel, Jakarta | June 10-12, 2009 | Rp.4.800.000,-   When it comes to new product development, it can be a long haul from concept to profitability. Here’s where you’ll learn methods to get maximum mileage from market research…strategies for breakthrough ideas…and tactics for innovative and new product development. How …

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Customer Satisfaction Measurement (CSM)

Customer Satisfaction Measurement (CSM) The Park Lane Hotel, Jakarta Selatan | Wednesday | 27 May, 2009 | 09:00-16:30 WIB | Rp. 1.500.000 TUJUAN Memberikan pelatihan selama 1 ( satu ) hari untuk mempelajari konsep-konsep Customer Satisfaction, dan teknik-teknik pengukurannya sehingga peserta diharapkan dapat: Memahami konsep-konsep Customer Satisfaction, Gap Analysis dan Cycle of Service. Mengetahui teknik-teknik …

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Online & Offline CO-Creation: Making User Generated Content Work

Online & Offline CO-Creation: Making User Generated Content Work Club Session – Pkl 14.00-21.00 Medan : Jum’at, 17 April 2009 | Hotel Grand Angkasa | Rp 550.000/ person Semarang : Selasa, 21 April 2009 | Hotel Santika | Rp 550.000/ person Surabaya : Rabu, 22 April 2009 | Hotel Shangri-la | Rp 650.000/ person Bandung …

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DINNER SEMINAR HERMAWAN KARTAJAYA: WINNING NEW CUSTOMER With CREATIVE PRODUCT AND ACTIVE BRAND

DINNER SEMINAR HERMAWAN KARTAJAYA: WINNING NEW CUSTOMER With CREATIVE PRODUCT AND ACTIVE BRAND
Bandung, 17 Maret 2008 | Ballroom Hyatt Hotel Bandung | Rp 500.000/ person
Semarang, 18 Maret 2008 | Ballroom Grand Candi Hotel | Rp 500.000 / person
Surabaya, 19 Maret 2008 | Ballroon Shangri-la Hotel | Rp 600.000 / person
Medan, 20 Maret 2008 | Ballroom Grand Angkasa Hotel | Rp 450.000/ person
Jakarta, 24 Maret 2008 | Ballroom Four Seasons Hotel | Rp 600.000/ person